Strategies for Increasing Lead Conversion

July 7, 2022

Follow these three strategies to boost your lead conversion.

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At the Dixon Group, we spend significant time reviewing how we can convert leads. Here are three ways you can increase lead conversion rate by over 500%:

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1. Be fast. You don't necessarily have to be good, but you need to be fast. Be the first person the client talks to about their real estate decision, provide them with value, and let them know why they need to work with you.

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2. Schedule a face-to-face appointment. Set up a face-to-face meeting as soon as possible. We focus on scheduling Zoom meetings or meeting the client at the showing.

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3. Follow up on leads. The best way to increase your conversion rate is to follow up on leads continually. Call them with a purpose, give relevant information, and come from a place of contribution.

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If you do all these three things with every new lead, I guarantee you'll significantly increase your conversion and closings. If you have any other questions on how we can help you improve your lead conversion, don't hesitate to call or email me. I'll be happy to help!

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Daniel Dixon

Daniel Dixon is the CEO of The Dixon Group in Denver, Colorado. Over the past 6 years Daniel has grown his company from a single agent to a mega team selling more than 1500 homes with over $600 Million in home sales. The Dixon Group is now ranked as the #1 KW Real Estate Team in Colorado and in the top 50 KW teams in the United States.

Commitment to Coaching and Leadership
As a passionate entrepreneur, Daniel continues to expand his businesses while providing opportunities for others. He is committed to guiding those around him to maintain a positive outlook on life, lean on resilience, and develop healthy mindsets. He believes that constant learning and challenging oneself are the essential steps towards achieving excellence. As a visionary leader, Daniel knows the value of and invests in his team. He truly wants them to become the best version of themselves while reaching their professional and personal goals.

Entrepreneurial Ambitions
Achieving success in the real estate industry, Daniel decided to branch out and start a mortgage branch in 2019. He recognized the need for individuals to access resources that would allow them to fulfill their home ownership dreams. He dedicates himself to mentoring his agents and loan officers, teaching them to produce at a top level. In the past 6 months, Daniel has doubled the headcount of his mortgage team as well as doubled the monthly production through streamlining the processes and offering the lowest rates in the industry. Since starting his mortgage team, they have closed over $100 Million in loan volume and saved their clients over $200,000.

What he is doing now and vision for the future
Recently Daniel has joined the KW National Social-Equity Task Force as a leader of the Mountain Region. Daniel is working with leaders all across the country to make impactful changes for Black communities. In Colorado, The Dixon Group donates a percentage of every home sale towards single parents families and emerging Black real estate agents. His belief is that if individuals are given opportunities to work hard and be successful, they will rise to the occasion. He aims to provide opportunities for others to fulfill their dreams and become contributors towards a better community themselves.

Career Accomplishments:

5280 Magazine Top 1% Producer
Leader of the Keller Williams Social Equity Task Force
Member of Gary Keller’s Top 100
Member of the National Social Equity Task Force
#1 Real Estate Team in Denver, CO
Founder of The JLK Foundation for Single Parents
Founder of The BARE Scholarship for Black Real Estate Agents

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